The RCG University idea began, like most of ours do, around the table in staff meeting.

Danny volunteered to lead the inaugural program on “Content Marketing” on August 7. The lunch booked up quickly, and the attendees loved it. When we announced the LinkedIn seminar for this September 4, it booked up within a week!

RCG’s Danny Rubin leading the inaugural Lunch and Learn on the importance of content marketing for any business or organization.

We know there’s a need in Hampton Roads for real communications advice, and we’re more than happy to provide it. We’ve been around for almost 25 years, and we know this industry and how to get ahead. We’re proud to announce the full line-up for our “RCG University Lunch and Learn” fall series.

WHEN: 12:00 – 1:00 P.M. on the first Thursday of each month

WHERE: Rubin Communications Group, 4542 Bonney Road, Suite B, Virginia Beach, VA 23462

REGISTRATION: Contact Danny Rubin for your spot at (757) 456-5212 or email Danny Rubin at danny@rubincommunications.com.

COST: FREE!

SCHEDULE:

OCTOBER 2, 2014 – Write Less, Say More: The Power of Brevity

Brevity is the key to reach and keep a captive audience. Learn how to write for today’s consumer during our October program. RCG’s Danny Rubin will take the room through his “5 Principles of Effective Writing” — the same workshop he conducted for the corporate communications team at Southwest Airlines. At the end of the hour, your writing will be sharper and tighter. Guaranteed.

NOVEMBER 6, 2014 – Crisis Communications 101

No one can predict a crisis, so it’s important to prepare for one. Learn how to respond to the media from RCG Founder Joel Rubin, the region’s premier crisis communications expert. Joel has led crisis communications workshops for companies across the region, and his strategies will give you a firsthand look and what it really means to have the media stampeding towards your door in the heat of a crisis. This is a can’t-miss opportunity.

DECEMBER 4, 2014 – PR for Nonprofits

No matter the budget, you can land your nonprofit in the news. The key is to take creative approaches and look for angles the media — and the general community — want to discuss and share. We will walk you through some of our proudest nonprofit campaigns and give you actionable ideas to help your next event garner the attention it deserves.

Remember, the “RCG University Lunch and Learn” series is free and open to the Hampton Roads business community. Only two representatives per company. We’ll provide the lunch, you just need to RSVP.

So…which Lunch and Learn is best for you?