For the past four years, Rubin Communications has been the PR arm for the greatest annual educational event in Hampton Roads: ACCESS College Foundation’s “College Commitment Day.” The entire RCG staff worked the event!

CCD gathers Southside and Northampton County high school seniors (more than 2,000!) to celebrate their college acceptances in a BIG way. Z104’s Shaggy emcees the event and Access Staff and sponsors award surprise scholarships to deserving students. The 2019 scholarship total was $30,000!

Held on April 30 at the Ted Constant Convocation Center, the seniors wore matching lime green shirts and danced and cheered through the entire hour-long ceremony. It made for great pictures and video for reporters and Creative Director Jessica Davenport couldn’t have asked for better coverage.

“From Bonnie’s live interview with Coast Live before the event began to the cover story and photo in the Suffolk News Herald the next day, I am so pleased with media interest this year,” says Davenport. “CCD never disappoints!”

The event was covered on WVEC, WAVY, WTKR, The Virginian-Pilot and Suffolk News Herald!